Servio

Servio is software intended to help local service businesses manage their operations from one place. It is built and run by Lior Amsellem and is aimed at owner-operators and small crews — detailers, cleaners, barbers, photographers, trainers, landscapers, tradespeople — whose businesses otherwise run across Instagram messages, a notes app, a calendar and a payment app.^[1]

Capabilities

• Customer management — a customer record with history, notes and photos; website leads become customers.
• Online booking — a public booking page under the business's brand, driven by its real services and hours; deposits can be taken at booking.
• Scheduling and job management — bookings become jobs on a schedule with status, assignment and completion.
• Employee coordination — a crew view on a phone showing the next job, the address and the notes.
• Invoicing — invoices generated as PDF with a pay link, reminders and a review request afterwards.
• Payment workflows — deposits, invoice payments and in-person payment through the business's own Stripe account (see Payments).
• Business administration — an AI-generated business website, automations for reminders and follow-ups, tax-rate and time-zone settings.

The booking-to-invoice workflow

The product is organised around one chain and tries to make each link shorter than the business's current way of doing it:

1. Lead or booking. A customer books a service on the business's page (or sends a quote request from its website). If the business requires a deposit, it is collected at this step.
2. Job. The booking appears on the schedule as a job with the customer, price, notes and any photos.
3. Assignment. The owner assigns the job to a crew member, who sees it on their phone.
4. Completion. The job is marked done; photos and notes attach to the customer's history.
5. Invoice and payment. An invoice goes out for the balance with a pay link; the business is paid into its own account; a reminder and a review request follow automatically.

The design intent is that an owner never re-types the same customer twice and never has to remember who still owes what.

Payments

Servio uses Stripe Connect. Each business opens its own Stripe account through Servio; identity and bank details go directly to Stripe and are never seen or stored by Servio. Card and ACH capabilities are requested for each account. Servio charges a platform fee on collected payments rather than a per-feature price for payments.^[2]

Market and go-to-market

Servio supports many service industries but is being marketed first to mobile auto detailers in the Miami area, chosen because the product's live features map directly onto that trade's sharpest problem: a no-show on a two-hour mobile job costs the drive, the setup and the slot, and a deposit at booking is the direct fix. Acquisition is founder-led — personal calls and visits, pilots with concierge setup — rather than paid advertising. Residential cleaning is the planned second segment.

Design

Servio's interface uses a "Graphite & Navy" system: a bone background, graphite text, navy as the single accent, thin sand borders and rounded cards. The same system carries across Servio Restaurant, the public booking pages and the generated business websites, so a customer moving from a business's site to its booking page sees one brand.

Status

Live at servio.fit, with a free 7-day trial followed by paid plans (current prices on the site). Marketed to real service businesses; the first customers are being acquired through founder-led outreach as of October 2026.

References

1. servio.fit, public product pages, October 2026.
2. Servio's published payment setup flow and terms, servio.fit/terms.